International Olympic Committee

For the 3rd time, PBA trounces the Olympics on TV5


The Tokyo 2020(+1) Olympics will be the bluest in history. Due to the COVID-19 pandemic, the Games was postponed for a year and due to threats of mutating variants, no spectators — foreign or local — will be admitted to watch the action and to support their athletes. Some important traditions — from the opening, the competition proper and until the closing — are modified to prevent the spread of the virus.

NINETEEN (19) INDIVIDUALS — competing in 11 sports — form as one Team Philippines (PHI), as they aim for the first, elusive Olympic gold medal to cheer the country up in these gloomy times. 

The delayed Tokyo Olympics will finally open this Friday (July 23) amidst no spectators; albeit, preliminary competitions have started today for football and softball.

For TV5, this is the third time — fifth, if you include the Winter Games of Sochi 2014 and Pyeongchang 2018 — they acquired the broadcast rights through Dentsu. However, this has been again obscured because the Philippine Basketball Association (PBA) has just tipped off its 46th season as they try to go back to normal as they can, despite the recent internal controversies and viewership dissatisfaction these past few days. 

Unlike the NBA, our most cherished domestic league seemed to disrespect or refuse to yield to the sacred period of this international multi-sporting event. (Recently, Team USA’s tune-up exhibition games have gone bonkers with some upset losses before the competition.)

According to our Monthly Media Survey conducted just last week, the respondents were nearly unanimous (88%) that the network prioritized PBA over this two-week-long international quadrennial (in simple terms: every four years) meet.

But they are not the only league that would crash them this year, it clashed with the inaugural professional season of the Premier Volleyball League (PVL) where they are playing in Ilocos Norte. Effectively, this is a juggling act for the sports department in the Reliance/Novaliches.

Before the 16 days of action in the Land of the Rising Sun officially begins, let’s take a glimpse of the two previous Summer Games TV5 has recently handled.

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Rio Olympics 2016: The insights & whatnots


Rio2016

SWIFTER, HIGHER, STRONGER. That is the three words that formed the motto of the Olympics. Those words act as a motivation of every competitor around the world to shine at their best.

In just a week from now, 10,000+ athletes in 206 national teams, plus the Refugee Olympic Athletes, will convene in Rio De Janeiro, Brazil for the Games of the XXXI Olympiad. On the night of August 5 (morning of August 6 in the Philippines), the city of Carnival and samba will liven up to welcome the world for the next 16 days of international competition in different sports.

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